Merrick Backcountry Video: Wolf Tested

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Merrick Backcountry and advertising agency TDA Boulder have released this awesome video spot.

The commercial promotes dog food. How to know whether this is a really good snack for your beloved pet? Well, since dogs originated from wolves, the creatives figure it is the best to consult with their ancestors. So they have put Merrick’s and rivals’ food and waited for the wild animals in the woods. Brilliant!

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